By Promo Clothing · Published 10 September 2026 · 2 minute read
Set the campaign’s purpose
A one-day activation, a staff uniform and a client-facing event can have different clothing needs. Write down who will wear the garment, how often it will be used and the desired appearance. Golf shirts include a collar and placket, while T-shirts provide a different neckline and surface. Neither category alone determines quality or suitability.
Compare the actual catalogue details
Look at the stated fabric, cut and construction for the selected item. Garments within the same category can differ substantially. If a weight or fabric composition is missing, ask for it rather than assuming it from the product name. Product photography helps compare appearance but is not a substitute for a size chart or specification.
Design around the available surface
A small company logo and a large campaign graphic need different briefs. Plackets, pockets and seams can interrupt artwork. Ask for the usable area on the chosen garment and a compatible application method. The same logo may need a different treatment on golf shirts and promotional T-shirts, particularly where fine lettering is involved.
Plan the size split early
Estimate quantities only for an initial enquiry, then confirm the final size schedule before approval. Different cuts may be available within a coordinated range. Check each style’s chart and ask about any missing sizes. A mixed order should identify the quantities for each product, size and colour rather than grouping everything under one total.
Compare the complete project cost
Include garment cost, branding and any setup, VAT and delivery. A lower base item price does not necessarily produce the lowest total for a particular design and quantity. Ask which parts of the quotation would change if the quantity or artwork changes. Keep the approved proof and the final order specification together.
Choose with the next use in mind
If the clothing will be worn again, consider how it fits with the existing team wardrobe and how repeat orders will be managed. Follow the actual garment and branding care instructions. Keep product references and artwork files so the next campaign starts from a confirmed record rather than a photograph of an old item.